Customer Service Optimization

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It is now social media era for customers to express their dissatisfaction through social channels. When customers receive poor quality customer service from organizations, they take their dissatisfaction public through social media channels. They do not wait on the phone for a manager or supervisor to give an explanation for poor service. In this article, we cover how healthcare companies can create an integrated multi-channel service strategy in order to create higher service levels and increase efficiency while lowering ...

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How to move the healthcare customer higher in the value chain?

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The future of healthcare is based on consumer trust with the healthcare companies. In order to gain this trust, healthcare companies need to move the customer through the five stages of the customer value chain. The value chain stages are communicate, interact, engage, collaborate, and innovate. Somewhere between the interact and collaborate stages is the trust inflection point. When this trust level is reached, the customer starts to create value for your company.In this article, we cover how healthcare companies ...

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Are you ready for tech savvy seniors?

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Most healthcare organizations are trying to play catch up with digitally savvy younger generations. In that process, their aging, but loyal customers are ignored. It is important for companies to recognize the growing senior population as well as people’s digital networks. The healthcare companies need to adapt their digital strategy to the changing demographics, especially tech savvy seniors.

Over the next 5 years between 2014 and 2018, an estimated 40% rise in senior population is expected across most states in the ...

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Difference between Digital Strategy & Digital Marketing

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In a recent conversation with a senior executive of a large enterprise, we were asked about the differences between digital strategy and digital marketing. Our prospective client had a number of digital marketing programs on social media (mostly Facebook and Twitter), email, website and mobile app for their customers. With that amount of investments in online channels, the executive was concerned if we were going to just repeat what already existed. We then performed a quick assessment of the digital ...

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Things You Must Consider When Shopping For World Cup Shirts And Jerseys

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Tonight tn department of investigation Titans will face the Buffalo Bills in the preseason opener wholesale MLB jerseys from Canton discount sports jerseys Ohio honoring the inductees Bob Hayes WR Randall McDaniel G Bruce Smith DE Derrick Thomas LB Ralph Wilson Owner and Rod Woodson DB into the NFL Hall of Popularity.

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The Sports Lover: Does your dad love jeu? Then this is the perfect gift basket for him. Take a ...

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